The Name Behind The Names.
From the company that crafted cases for the world’s most distinguished watchmakers comes a new collection of timepieces befitting a storied name.
New launch
Natural Turquoise Stone In Gold
Sale price$890
Turquoise & Falcon Eye Stone In Steel
Sale price$1,090
Sunray Salmon In Steel
Sale price$490
ALD Mini
Dennison unveils the latest evolution of its ALD collection: the ALD Mini and Mini Dual Time. A watch defined by proportion, where scale becomes a tool for intimacy and, for the first time, the architecture of the case introduces a new dimensionality. At the centre of the release is a new expression of form designed by Emmanuel Gueit. An exploration of proportion, material, and structure, distilled into its most compact execution.
A History of Making History
Aaron Lufkin Dennison, founder of Dennison and co-founder of Waltham, registered patent no. 356 for an air and watertight watch case back in 1872. The rest as we say, is Dennison’s history.
Honour the Past. Shape the Future.
Born and raised in Geneva, Emmanuel Gueit, son of revered watch designer Jean-Claude Gueit, has forged his own legacy by creating iconic timepieces for Audemars Piguet, Rolex and others. Today, his passion for heritage and vision for the future are reflected in every watch we produce.
"The shape. The difference between Dennison and the other brands is the shape. It is bringing the old shape back alive, back upfront again. Something different."
– Emmanuel Gueit
